Emerging Themes Project The Toys and Games Industry Free Essay Example, 2000 words

Globalisation has made it easier for companies operating in different countries to run their businesses with much ease. It has resulted to increase in demand of various products and services due to the improved systems of transportation and communications. In addition, IT is the main reason for the positive effects of globalisation (China Labour Watch, 2005, pp. 6-23). The countries that adopted international business early have enjoyed the benefits of globalisation. The problem is that, these countries are developed. The less developed countries, which are the third world countries, are behind when it comes to globalisation. They do not enjoy its benefits. Furthermore, globalisation has caused outsourcing of third world countries by the developed countries. Outsourcing happens because the developed countries own the multinational companies that reduce the costs in the developing countries (Wes, 1996, pp. 40-60). The world currently is experiencing situations where large corporations find single nation markets to be small for them. Globalisation is the reason for these situations to happen. Big corporations can cross borders and establish businesses all over the world. Businesspersons across the world are working tirelessly to reduce costs. We will write a custom essay sample on Emerging Themes Project: The Toys and Games Industry or any topic spe cifically for you Only $17.96 $11.86/pageorder now Outsourcing has been the main and popular solution for this problem. By making outsourcing to be effective, big corporations shift their attention to poor countries because it easy and cheap to obtain labour in those countries. Globalisation is very wide. In addition, it has attracted many controversies. The effects of globalisation started in the early 1970s. The economic field felt much of these effects. It was the basis for introduction of competitive era. Most companies nowadays want to improve their competitive margins. It is their first priority ahead of maximising their profits (Brill, 2011, p. 2). Globalisation has changed in the recent years. It has affected all aspects of human life. The aspects are social, political, economical and technological. The new globalisation is much different from the first globalisation. The increased use of IT has resulted to turmoil in divisions of labour across the life aspects. There is experience of turmoi l because the traditional Keynesian theory on employment has not worked with the new globalisation. The new globalisation has forced the markets to adopt the competitive strategy. Firms have realised competition nowadays is the source of pride. These firms have to identify strategies to cope with globalisation as a way of maintaining the ever-changing consumption patterns.